AEG's Commitment to Social Impact and Volunteerism

AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create a better tomorrow for all. We are dedicated to enriching the lives of children and families in need through charitable activities that focus on public service initiatives, community outreach, and volunteerism in the areas of education, the arts and health and wellness programs with a focus on children and youth.

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Videos from this campaign

Joshua's wish was to be an LA Kings player for a day.
LA Kings Skate for LA Strong Benefit Hockey Game
Herbalife and LA Galaxy logos
LAG, LAGF and Herbalife Logos
LA Galaxy, LA Galaxy Foundation + Herbalife logos
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LA Kings players visited CHLA
LA Galaxy's Midfielder, Diego Fagúndez, and Play-by-Play Broadcaster, Joe Tutino, Inspire Migrant Students during AEG’s Coachella Valley Invitational
LA Galaxy x Herbalife

Content from this campaign

Philanthropy & Cause Initiatives

LA Kings Team up With Child Abuse Prevention Center to “Adopt” More Than 20 Families
AEG’s LA Kings adopted more than 20 families in need for the holidays through the Child Abuse Prevention Center’s Adopt-A-Family program on Dec. 9, 2017.

Philanthropy & Cause Initiatives

Chargers Running Back Melvin Gordon and Rally Health Team Up with AEG to Host a "Holiday Bike Build" for Youth from the Boys & Girls Club of Carson at StubHub Center
Rally Health and Los Angeles Chargers running back Melvin Gordon teamed up with AEG to host a "Holiday Bike Build" at AEG’s StubHub Center on Dec. 5 for 150 kids from the Boys & Girls Club of Carson. Among the event's many activities, the kids were joined by Gordon and pro-riders from Rally CyclingSM in building and decorating brand new Diamondback bikes that they got to take home following a ride around the StubHub Center concourse and hot meal provided by AEG and StubHub Center.

Philanthropy & Cause Initiatives

AEG to Serve More Than 2,000 Thanksgiving Meals Throughout Los Angeles Area
Throughout November, AEG and its affiliates have teamed up with various nonprofit organizations to provide more than 2,000 Thanksgiving meals throughout the Los Angeles community as part of AEG’s Season of Giving, a company initiative that encourages AEG employees to engage in charitable activities and to HOPE. ACT. GIVE. throughout their local communities.

Philanthropy & Cause Initiatives

AEG Kicks Off Annual Season of Giving
In celebration of National Philanthropy Day, AEG, the world’s leading sports and live entertainment company, announced its plans for its annual Season of Giving, the company’s initiative that encourages its employees throughout the world to engage in charitable activities in their local communities to HOPE. ACT. GIVE. During the initiative throughout November and December, AEG focuses its philanthropic efforts to raise funds and generate awareness for nonprofit organizations working on substantive issues related to hunger, homelessness, healthcare and education.

Education

LA Kings Team Up with Blue Shield of California to Launch G.O.A.L.S. Program for Children in Los Angeles
AEG’s LA Kings and Blue Shield of California teamed up with Grades of Green to celebrate the official launch of G.O.A.L.S, a digital platform that helps equip children in Los Angeles with resources to be eco-friendly, inclusive, healthy, socially responsible and knowledgeable, yesterday at St. Anthony Parish School in Long Beach, Calif.

Students at St. Anthony spent the morning reviewing how to properly sort waste before getting first access to the LA Kings and Blue Shield of California G.O.A.L.S platform and playing trash sorting hockey games with LA Kings forward Kyle Clifford as well as Bailey, the club’s mascot, and members of the LA Kings Ice Crew.

Social Impact & Volunteering

LA Galaxy Foundation and LA Food Bank Team Up to Feed Los Angeles
AEG’s LA Galaxy Foundation joined the fight against hunger and food insecurity in Los Angeles through weeklong support of Los Angeles Regional Food Bank. Throughout the week of Oct. 9, LA Galaxy staff members and fans collected more than 700 pounds of food and prepared and distributed nearly 4,000 meals to children, families, seniors and individuals in need throughout the Los Angeles area.

Philanthropy & Cause Initiatives

AEG’s StubHub Center Welcomes 3,000 Children and Families for 11th Annual Treats-n-Suites Halloween Bash
AEG’s StubHub Center Foundation and the LA Galaxy Foundation hosted the 11th annual Treats-n-Suites Halloween Bash last week at StubHub Center in Carson, Calif. The sold-out event welcomed 3,000 guests, including children ages 2-11 and their families, for a series of Halloween-themed activities including trick-or-treating, arts and crafts, a costume parade and contest, hay rides, face painting, as well as the Wildlife Learning Center's Wildlife Safari Meet and Greet with a series of wild and exotic animals.

Philanthropy & Cause Initiatives

LA Galaxy and Southern New Hampshire University Launch STEAM Curriculum Week
Five-time Major League Soccer (MLS) Cup champions, the LA Galaxy, and Southern New Hampshire University (SNHU), a private nonprofit university and the exclusive education partner of the club, came together this week to give 250 middle school students across Los Angeles the opportunity to take part in an exclusive supplemental curriculum called LA Galaxy STEAM (Soccer, Technology, Engineering, Art and Math).

Philanthropy & Cause Initiatives

LA Galaxy Foundation Teams Up with Playworks to Support “Real Players Don’t Bully” Campaign
In celebration of National Bullying Prevention Month and through its partnership with Playworks, a nonprofit organization promoting the power of play for children before, during and after school, AEG’s LA Galaxy Foundation (LAGF) teamed up with the nonprofit for the launch of its “Real Players Don't Bully” online campaign. In an effort to highlight bullying prevention and “positive play,” LA Galaxy players posed in the campaign shirts for photos which were then shared to the team’s social media accounts, reaching more than 450K followers.

Philanthropy & Cause Initiatives

LA Kings to Host Annual Hockey Fights Cancer™ Night at STAPLES Center on Oct. 18
AEG’s Los Angeles Kings’ annual Hockey Fights Cancer™ Night, presented by Amgen’s Breakaway from Cancer®, will take place Wednesday, October 18, 2017 at STAPLES Center as the Kings host the Montreal Canadiens beginning at 7:30 p.m. Ontario Reign players and staff will be present for this organization-wide showing of support for the league-wide initiative.
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