World Oceans Day: Every Action Counts
Jun 11, 2019 2:35 PM ET
Campaign:
P&G | Environmental Sustainability
Reuse plastic collected on beaches
Head & Shoulders of the P&G brand has got together with TerraCycle and SUEZ to create the world's first shampoo bottle made from 25% recycled beach plastic. This innovation, available in France, will represent the world's largest production cycle involving a single supply chain thanks to the support of thousands of volunteers and hundreds of NGOs that collected plastic waste from beaches. More than one million bottles have been produced from plastic collected on beaches.
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