VIDEO: H&M Water Stewardship
From the 2014 H&M Sustainability Report
Apr 17, 2015 1:15 PM ET
Campaign:
Annual Sustainability Report
Making great fashion can require a lot of resources. Growing cotton, dyeing fabrics and washing our clothes all require significant water use. But natural resources aren’t endless.
Our planet is facing scarcity issues and according to the UN, the world will need 50% more food, 45% more energy and 30% more water by 2030. So we need to consider both present and future generations. And using resources efficiently makes long-term business sense and will increasingly provide opportunities for competitive advantage.