St. Jude Children’s Research Hospital® Will Partner With Univision Local Media to Host the Annual St. Jude Promesa y Esperanza® (Promise and Hope) Radio Event on Thursday-Friday, April 7-8. The Event is Aimed at Raising Awareness and Support for St. Jude
MEMPHIS, Tenn., April 5, 2016 /3BL Media/ St. Jude Children’s Research Hospital® will partner with Univision Local Media to host the annual St. Jude Promesa y Esperanza® (Promise and Hope) radio event on Thursday-Friday, April 7-8. The event is aimed at raising awareness and support for St. Jude in their leading efforts to shape the way the world understands, treats and defeats childhood cancers and other life-threatening diseases. Since its inception in 2006, St. Jude Promesa y Esperanza has raised more than $52 million dollars.
During the event, Univision radio listeners in 17 cities across the U.S. and Puerto Rico will be asked to become Angeles de Esperanza (Angels of Hope) by pledging to make a monthly donation of $20 or more by calling 1-800-998-8432 or visiting promesayesperanza.org. The St. Jude Promesa y Esperanza radio event will be supported by Univision Local Media with more than 30 hours of radio programming.
Donations will be used to help patients like 8-year-old Sarah Rebecca, whose doctors in Mexico believed she had an infection and prescribed antibiotics for a fever that would not go away. Eventually, tests revealed Sarah suffered from liver cancer. Sarah and her family arrived at St. Jude in June 2015, and since then her treatment has included surgery, chemotherapy and radiation therapy. Thanks to individual contributions, families like Sarah’s never receive a bill from St. Jude for treatment, travel, housing or food.
President and CEO of Univision Communications Inc. Randy Falco said, “Knowing that St. Jude helps thousands of children around the world makes us proud to partner with them in support of this mission,” said Randy Falco, president and CEO of Univision Communications Inc. “Univision is a mission-driven company with a legacy of service to our communities across the U.S. This partnership with St. Jude underscores our core values and is one of the ways we give back.”
“The awareness of our lifesaving mission that we have been able to grow within the Hispanic community over the last decade could not have been possible without the support of Univision and their leadership team who every year come back to us reinvigorated for another campaign, eager to see how we can raise even more money for the children of St. Jude Children’s Research Hospital, “said Richard Shadyac Jr. President and CEO of ALSAC, the fundraising and awareness organization for St. Jude Children’s Research Hospital. “With their continued support, we won’t stop working until no child dies from cancer.”
Several Univision popular on-air personalities will support the event including: Javier Romero of Desayuno Musical, Raúl Brindis of El Show de Raúl Brindis, Alberto Sardiñas of Intimo, Enrique Santos of El Show de Enrique Santos, Omar Velasco and Argelia Atilano of El show de Omar y Argelia, Raúl Molinar, Sylvia del Valle and Andrés Maldonado of El Bueno, La Mala y El Feo, Pamela Silva Conde of Primer Impacto, and Raúl de Molina of El Gordo y La Flaca.
Participating Hispanic artists include: Grupo Intocable, Luis Fonsi, Prince Royce, Chino y Nacho, Barbara Padilla, Ismael Cala, Frankie J., A.B. Quintanilla, Los Huracanes del Norte, Duelo, Leslie Grace, Gerardo Ortiz, Roberto Tapia, Noel Torres, 3Ball Monterrey, Kevin Ortiz, Regulo Caro, and Banda Los Recoditos, among others.
To learn more or pledge a donation, please visit promesayesperanza.org.
CONTACTS: ALSAC/St. Jude Children’s Research Hospital® Alex Flores 901-572-6905 Alex.flores@stjude.org
Univision Communications Inc. Yvette Pacheco 646-560-4879 ypacheco@univision.net @UCIPRTeam
About St. Jude Children’s Research Hospital
St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since the hospital opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent, and we won’t stop until no child dies from cancer. St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live. Join the St. Jude mission by visiting stjude.org, liking St. Jude on Facebook (facebook.com/stjude) and following us on Twitter (@stjude).
About Univision Communications Inc.
Univision Communications Inc. (UCI) is the leading media company serving Hispanic America. The Company, a leading content creator in the U.S., includes Univision Network, one of the top five networks in the U.S. regardless of language and the most-watched Spanish-language broadcast television network in the country available in approximately 93% of U.S. Hispanic television households; UniMás, a leading Spanish-language broadcast television network available in approximately 87% of U.S. Hispanic television households; Univision Cable Networks, including Galavisión, the most-watched U.S. Spanish-language cable network, as well as UDN (Univision Deportes Network), the most-watched U.S. Spanish-language sports network, Univision tlnovelas, a 24-hour cable network dedicated to telenovelas, ForoTV, a 24-hour Spanish-language cable network dedicated to international news, and an additional suite of cable offerings - De Película, De Película Clásico, Bandamax, Ritmoson and Telehit; Univision Television Group, which owns 59 television stations in major U.S. Hispanic markets and Puerto Rico; digital properties consisting of online and mobile websites and apps, including Univision.com, the most visited Spanish-language website among U.S. Hispanics, UVideos, a bilingual digital video network and Uforia, a music application featuring multimedia music content; and Univision Radio, the leading Spanish-language radio group in the U.S. which owns and operates 67 radio stations including stations in 16 of the top 25 U.S. Hispanic markets and Puerto Rico. UCI’s assets also include a minority stake in El Rey Network, a 24-hour English-language general entertainment cable network and a joint venture with Disney/ABC Television Network for Fusion, a 24-hour English-language news and lifestyle TV and digital network. Headquartered in New York City, UCI has television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States. For more information, please visit Univision.net.
