Aflac, the leader in voluntary insurance sales at the worksite in the United States, capped off a busy week at the Consumer Electronics Show® (CES) by accepting the Best of CES 2018 Award for Best Unexpected Product for My Special Aflac Duck, the company’s new social robot designed to help children coping with cancer. The smart companion was created by Sproutel, a research and development workshop focused on making health care playful, based on a year of child-centered research conducted by Sproutel at the Aflac Cancer and Blood Disorders Center of Children’s Healthcare of Atlanta, one of the most prominent children’s cancer facilities in the nation, caring for more than 400 new childhood cancer patients each year.
Sodexo, world leader of quality-of-life services, is thrilled to announce that Shawn Daley is the winner of Make It Mindful. Shawn, an administrator at Concordia University in Portland, Oregon, created a delicious and healthy 3 Cs (Chicken, Cabbage & Chickpea) Soup that will be featured in Sodexo cafés across the country today through February 4. In addition to seeing his winning soup on the menu, Shawn will receive free lunch for one year.
Baseball's worldwide appeal was on full display from January 4-7 when the Major League Baseball Players Association and Major League Baseball hosted their annual Rookie Career Development Program (RCDP) at the Landsdowne Conference Center in Leesburg, Va.
A plush, robotic duck may soon become a fixture in the world of children who have cancer — a social robot that can be silly, happy, angry, scared or sick just like them, and help them cope creatively with their illness through the power of play. The duck, developed by robotics expert Aaron Horowitz and his company, is undergoing testing and is expected to be widely distributed by the end of this year.
Although it may seem counterintuitive for a company to discourage consumers from buying its products, we have seen this strategy work in brands’ favors in the past – Patagonia’s “Don’t Buy This Jacket” campaign resulted in an overwhelming positive response from consumers who took extra time to learn about the brand’s mission before making a purchase. Now, one company with a notoriously controversial product is attempting to pivot its business model to be more socially responsible – and marketing directly to consumers during this transition.
Food safety risk assessment has been historically associated with the identification of hazards in food using Hazard Analysis and Critical Control Point (HACCP), and food defense, now identified as Threat Analysis/Critical Control Points (TACCP) by the Global Food Safety Initiative (GFSI.) An additional risk assessment, Vulnerability Analysis/Critical Control Points (VACCP), has been added to the mix to assess the risk of vulnerability to food fraud, following international incidents of intentional adulteration. For instance, in 2008, melamine was added to infant formula to artificially increase the protein content, resulting in infant deaths and serious illness, and leading to massive recalls. This article highlights the similarities and differences among the three assessments.
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