VIDEO: H&M Conscious Material
From the 2014 H&M Sustainability Report
Apr 20, 2015 1:15 PM ET
Campaign:
Annual Sustainability Report
We want to make conscious fashion choices fun and easy. It’s not only about looking great. It’s also about feeling good. By making conscious choices throughout the life of a garment, we can make a huge difference to our planet.
Our goal is to increase the share of more sustainable fabrics and materials every year. We are constantly on the lookout for innovative materials and processes that can make our products more sustainable.