Arlington Southwest Little League Kicks Off New Season With Uniforms And Equipment From Chevrolet
Chevrolet and GM Arlington Funding to Support More Than 2,000 Little League Players
ARLINGTON, Texas, Oct. 17, 2015 /3BL Media/ - Thanks to a unique partnership with the Arlington Southwest Little League through CBS EcoMedia’s WellnessAd program, Chevrolet is supplying brand-new uniforms and athletic equipment for more than 2,000 youth athlete players enrolled with the Arlington Southwest Little League.
To celebrate the partnership, representatives from Chevrolet, GM Arlington, the Arlington Southwest Little League and CBS EcoMedia attended a special community event and barbeque at the Martin Luther King Jr. Sports Complex. Chevrolet and GM Arlington employees had the opportunity to interact with young players and watch them in action. Milton Jones from Arlington Assembly threw the honorary first pitch, officially starting the games and kicking off the fun-filled day of baseball with an estimated 1,200 community spectators in attendance.
Located within the Martin Luther King Jr. Sports Complex, the Arlington Southwest Little League prides itself in being the one of the largest little leagues in the world, and the only league in the Dallas-Ft. Worth area which offers baseball for players ages 3 through 19. It is also the largest all-volunteer little league organization in the world, with 1,100 youth players currently enrolled in the spring league and 750 currently enrolled in the fall season. Funding provided by Chevrolet and the GM Arlington Assembly facility will outfit approximately 2,171 youth athletes with brand-new uniforms, including hats, jerseys and batting helmets for the 2016 spring and fall All-Star Season.
“Arlington Southwest Little League thrives on providing the best possible atmosphere for youth in the community to play baseball and the space for their families to enjoy camaraderie and fellowship,” said Hazem Saleh, Vice President of Player Development & Special Events at Arlington Southwest Little League. “We rely heavily on our volunteer base and our partnerships with local businesses and corporations. Chevrolet’s support has taken us to the next level, and we couldn’t be more grateful for their support.”
“Chevrolet and GM Arlington work hard to build relationships that matter in our local communities every day. By providing these much needed uniforms and equipment to help the youth in Arlington, we are doing just that,” said Milton Jones, Supply Chain Director, Arlington Assembly. “With Arlington being the official home of the Chevrolet Tahoe and Suburban, it is fitting that we would fund a sports program that not only supports our great local community, but has deep roots with this brand.”
“Chevrolet and GM Arlington’s support of youth programs like the Arlington Southwest Little League is a testament of their continued commitment to the local community,” said Paul Polizzotto, President and Founder of CBS EcoMedia.
About Chevrolet
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 115 countries and selling around 4.8 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature engaging performance, design that makes the heart beat, passive and active safety features and easy-to-use technology, all at a value. More information on Chevrolet models can be found at www.chevrolet.com.
About Arlington Southwest Little League
Arlington Southwest Little League serves the southwest Arlington, Kennedale, Mansfield, Everman and south Fort Worth communities. The 501(c)3 nonprofit has divisions of play for children from age 3 through 19. The league has experienced rapid growth in recent years, tripling the number of players since 2009. Every aspect of the league is run by its all-volunteer staff, which serves with the league’s motto in mind; “Teach life lessons through baseball today to help build our leaders of tomorrow.” Arlington Southwest Little League can be found online at www.aswll.com
About CBS EcoMedia Inc.
EcoMedia was founded in 2002 by social entrepreneur Paul Polizzotto. The company’s mission is to harness the power of the advertising dollar to make tangible, quality of life improvements in communities nationwide. In 2010, after successfully partnering on a wide range of environmental projects, EcoMedia was acquired by CBS Corporation, exponentially scaling its reach across television, radio, interactive, and publishing media.
Through EcoMedia’s patent-pending EducationAd, WellnessAd, EcoAd, and Viewers to Volunteers advertising programs, national brands and local businesses provide millions of dollars in financial support to some of the nation’s most effective nonprofit organizations, funding critical veterans, education, wellness, and environmental projects nationwide.
EcoMedia’s innovative and proprietary business model has fundamentally altered the advertising and nonprofit landscapes, elevating the ordinary, traditional commercial – and media, in general – into a catalyst for tangible, quantifiable social change.
EcoMedia has earned numerous awards and recognitions for its work, including the U.S. Conference of Mayors Award for Excellence in Public Private Partnerships (2009), Edison Awards for Social Innovation and Social Impact (2012, 2013), and the Starlight Children’s Foundation’s “General H. Norman Schwarzkopf Leadership Award,” which honors individual and organizational leaders who are doing extraordinary work to advance the common good and strengthen their communities.
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By participating in EcoMedia’s EcoAd, WellnessAd, EducationAd, and Viewers to Volunteers advertising programs, EcoMedia’s advertisers agree to provide funding for projects we believe will have a beneficial effect upon the environment, health and/or education within local communities. EcoMedia’s advertising programs are not certification programs nor are the EcoAd, WellnessAd or EducationAd logos seals of approval. EcoMedia does not in any way certify, endorse or make any representations about EcoMedia program advertisers, their products or services.
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Press Contact:
Theresa Schieber
Theresa.schieber@ecomediacbs.com
212-975-3471
