Sustainable Brands Celebrating a Decade of Global Brand Innovation Leaders

Sustainable Brands® largest community gathering kicked off with Sustainable Brands ’16 San Diego at Paradise Point Resort & Spa. Nearly 2,000 community members from 30 countries around the globe are participating in the conference, Activation Hub and live stream. This year’s theme, Activating Purpose, focuses on how companies are developing real tools, techniques, methods and models for embedding purpose into the core of a brand and finding business success.

Ghetto Film School Students Talk Television, the Creative Process and Working With Fox On International Promos for 'Outcast'

This spring, 21CF partnered with GFS LA for their Industry 101 course, a semester-long class where students create video promos for a media client. The project gives them first-hand exposure to the business behind filmmaking and teaches them the day-to-day process of working with clients. For nearly five months, GFS LA students worked with Fox Networks Group International to create promos for Outcast, the new horror drama from "Walking Dead" creator Robert Kirkman.

CSR Communications and Measuring Success: Q&A with Susan McPherson, Founder and CEO, McPherson Strategies, LLC

If you attended the CECP Summit last month you had the chance to hear from serial connector, cause marketer, and corporate responsibility expert Susan McPherson. We are pumped to have the opportunity to interview her for the Versaic Blog as well.

Aimia Shares Data Expertise With Non-Profits

Data is a valuable tool to help non-profit organizations reach their goals. But mining and analysing huge amounts of data can be challenging and requires skilled professionals. But the effort pays off and the benefits can make the effort well worthwhile.

3BL Media Releases New Analytics, Reporting and Benchmarking Module, Adding Strategic Insights for CSR and Sustainability Communicators

3BL Media, the corporate communications platform for CSR and sustainability content, has released a new automated analytics module that gauges stakeholder engagement and helps brands optimize their messaging, the company announced today.

Arrow Electronics Sponsors Junior Achievement Business Week for Colorado High School Students

Colorado-based global technology company Arrow Electronics, Inc. (NYSE: ARW) is the presenting sponsor of Junior Achievement (JA) Business Week, a residential business boot camp for Colorado-area high school students that kicks off today at Johnson & Wales University in Denver.

Brand Support for Sustainable Development Goals is Rising, Reveals 3BL Media Study

The United Nation’s sustainable development goals (SDGs) have sparked corporate and nonprofit communications activities that are growing each month, according to an analysis we’ve just conducted here at 3BL Media.

2016 Women’s Leadership Conference Will Feature Custom-Designed Programming

Attendees of the 2016 Women’s Leadership Conference (WLC) will be eligible to earn Continuing Education Units (CEUs), thanks to a partnership between the MGM Resorts Foundation and the College of Southern Nevada.

CSR Strategy, Brand Storytelling, and Emerging Trends: A Conversation With Mallen Baker, Founder of Daisywheel

We are thrilled to launch a new blog series interviewing Corporate Social Responsibility (CSR) and Sustainability leaders. To kick things off we asked Mallen Baker to share his insights drawing from his 20+ years experience on corporate social responsibility.

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