Bill Baue: Sustainability In Context

The environmental impact of any business enterprise depends on the specific environmental conditions and challenges that exist where that enterprise is doing business. So a dairy in Vermont, where the water tables are high but solar energy is more intermittent, will have a different set of environmental factors to consider than a dairy in dry and sunny Arizona. In other words, sustainability planning is context-specific.

Today we talk with Sea Change Radio founder Bill Baue who consults in sustainability planning with businesses around the world. He explains sustainability context, discusses why commerce should be driven by stakeholders rather than shareholders, and points to Volkswagen as an example of what can go wrong when profit dominates good sense and stewardship.