A Vision for Corporate Philanthropy From a Philadelphia Leader

For a discussion on corporate social responsibility, who better to share insights than a leader from the company with the largest corporate philanthropic footprint in Philadelphia?

Dalila Wilson-Scott, Senior Vice President, Community Impact at the Comcast Corporation and President of the Comcast NBCUniversal Foundation, visited Corporate Responsibility Management: Performance with Purpose, an undergraduate course taught by Daniel Korschun, associate professor of marketing and Cozen Research Scholar in Marketing.

“She’s working to pull the organization toward things that make sense for them, rather than trying to tackle every social ill,” Korschun says.

Read more here