Traditional Medicinals Celebrates 50 Years of Herbal Wellness

January 14, 2025 /3BL/ - In 1974, Traditional Medicinals began its journey with a Volkswagen van and a vision: to share the healing power of herbal medicine. Now, five decades later, the Certified B Corporation is celebrating a legacy of quality, impact, and sustainability that has touched millions of lives.

To commemorate this milestone, Traditional Medicinals has released a whimsical 90-second animated video. The video takes viewers on a journey through the company’s history, showcasing its evolution from a small-town startup in Northern California to a global leader in botanical wellness. It highlights key achievements, such as becoming the first U.S. company to market organically grown herbal teas and introducing FairWild® Certified ingredients.

The video also reflects the company’s unwavering commitment to ethical sourcing, environmental stewardship, and community investment. In the last decade alone, Traditional Medicinals and its Foundation have invested more than $20 million in source communities worldwide, supporting farmers and wild collectors with fair wages, education, and sustainable practices and well as the communities where its employees live and work.

As part of its "50 Years in Bloom" celebration, Traditional Medicinals is launching a series of purpose-led programs, including:

• Herbs for All: Expanding access to herbal wellness and education.
• Fair for Life Initiative: Committing to sourcing 80% of herbal ingredients from fair-certified sources by 2030.
• New Product Innovation: Introducing exciting herbal blends and wellness solutions, including an anniversary tea blend and an expansion of the Stress Ease® line.
• Interactive 50th Anniversary Website: Featuring a timeline of the company’s history, interactive surprises, impact storytelling, and an engaging quiz.

Traditional Medicinals invites you to celebrate this milestone by watching the animated video and exploring the rich history of its dedication to plants, people, and the planet.

Visit Traditional Medicinals to learn more about the 50th-anniversary initiatives and join the movement for a healthier, more sustainable future.

Watch the Video Here: https://www.traditionalmedicinals.com/pages/50-years/