Timberland Aims to Use 100 Percent Sustainable Cotton by 2020

Timberland has pledged to transition to 100 percent organic, U.S.-grown, or Better Cotton Initiative-certified cotton by 2020, according to a fresh slate of sustainability commitments unveiled by the outdoor-lifestyle brand on Wednesday. Other four-year goals for Timberland’s Environmental Product Standards include phasing out PVC and perfluorinated chemicals from all its apparel and shoes, sourcing leather only from eco-friendlier tanneries rated Gold or Silver by the Leather Working Group, and ensuring that 100 percent of its footwear includes some element of recycled, organic, or renewable content.

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