Sustainable Brands 2010 Launches Connext™ Online Community and Event Elements to Nurture Growing Community of Global Collaborators

(3BLMedia/theCSRfeed) SAN FRANCISCO, CA - April 29, 2010 –   Sustainable Life Media today announced the launch of Connext™, a new online capability that will facilitate collaboration activities at Sustainable Brands 2010’s “The Power of AND” conference. Powered by CrowdVine, the system will link more than 750 brand leaders and executives from organizations like Adobe, Bumblebee Foods, EBay, Johnson & Johnson, RecycleBank, Wal-Mart and Yahoo, who are all leading sustainable innovation in a powerful network of change makers. In addition, Connext is an online network designed to create connections among the global Sustainable Brands community using software to encourage relationship building, networking and sign-ups forspecially-designed Birds of a Feather Dinners, which are unique evening gatherings optimized to encourage interaction. Un-conference programs and aligned separate tracks will also allow for instant groupings and mash-ups that facilitate ad hoc creativity and connections. 

“The Power of AND” conference will present visionaries and brand innovation success stories across sectors including Food & Retail, Apparel, Consumer Packaged Goods, Technology, Transportation, B2B services and more.   Special group rates provide the opportunity for cross-functional teams to attend and accelerate deployment of sustainability strategies.   “Every element of the conference, from content to our purposeful limited capacity, provides a setting for authentic exchange,” said KoAnn Vikoren Skrzyniarz, CEO of Sustainable Life Media. “We believe that by creating conditions for effective collaboration across silos, industries and stakeholder groups, we can help accelerate innovation and fuel the growth of sales tied to more sustainable value propositions. Through continued deployment of better digital community building tools such as our new Br& Connections, as well as curated un-conference and dinner conversations that create bonds between new attendees and alumni, the spirit of collaboration that has always uniquely existed in our community will continue to expand, even as our community continues to grow.”   “Sustainable Brands is advancing the whole sustainability conversation to a new level through the amazing range of speakers, presentations and hallway conversations that inspired so many productive new thoughts and partnerships,” said Nancy Mims, Founder and Creative Director of Mod Green Pod following last year’s conference. 

Learning to identify and execute on the “ANDs” is a key component of the Sustainable Brands 2010 curriculum. The Cycle of Sustainable Innovation (Observe, Redesign, Measure and Communicate) will provide a consistent framework for presenting best practices, key learning, cutting-edge tools and techniques. Sustainable Brands 2010 will equip attendees with the tools and skills to become or remain a brand leader for the future.   Sustainable Life Media now offers companies and individuals the option of year-long Corporate or Professional memberships to maximize the value they receive from participating at in-person events and provide them access to a growing online archive of sustainable business education. For more information on memberships that include seats at SB’10, visit http://www.sustainablelifemedia.com/membership.   About Sustainable Brands Conference Widely reputed to be the most compelling sustainability conference of the year, Sustainable Brands 2010 will convene more than 800 brand leaders, top executives from the global brands leading sustainable innovation today, all types of designers participating in this global shift, and an unprecedented list of others. Speakers and sessions provide inspiration, techniques and best practices as economic realities, corporate responsibility and the environment come together to create a new strategic business imperative. Registration is open and seating is limited: http://www.sustainablebrands10.com   About Sustainable Life Media Sustainable Life Media (SLM) is the leading producer of sustainable business conferences and educational events, with products and services designed for the sustainable business community including membership, targeted e-newsletters, online learning programs, community, and the flagship Sustainable Brands conference. SLM delivers top news stories related to the who, what and how of environmental and social innovation, and helps community members connect with thought leaders, peers, partners and solutions providers who can help them quickly reach their goals. For more information, please visit: http://www.sustainablelifemedia.com/about. To subscribe to SLM Newsletters for free, please visit http://www.sustainablelifemedia.com/newsletters.

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