SustainabilityHQ.com Weekly Highlights February 5, 2014

Top Story of the Week

Why CFOs are sustainability’s surprising new superheroes 
(Wednesday - January 29, 2014)
Source: Green Biz - CFOs are emerging as the new superheroes of the sustainability world. Their unique perspectives, skills, tools and roles empower them to advance corporate sustainability in the rapidly changing marketplace. Deloitte's global...

Sustainability in Focus

Sustainability Mythbusters Part III: Sustainability Is Too Expensive
(Friday - January 31, 2014)
Source: Environmental Leader - In times when the economy is recovering and budgets are tight, corporate focus on sustainability can begin to drift because of the myth that sustainability is an unproven cost. However, an effective program can actually...

Sustainability Jobs 101: What Do Sustainability and Porn Have in Common?
(Thursday - January 30, 2014)
Source: Triple Pundit - “I know it when I see it” – so said Mr. Justice Potter Stewart way back in 1964. He was, in fact, talking about the challenges of defining hardcore pornography in a landmark Supreme Court case, but his comment applies equally...

Building the case for sustainability with Millennials
(Thursday - January 30, 2014)
Source: PR Week - Everyone agrees now that sustainability is key to growing business, but how can companies engage consumers to embrace sustainable behavior? This was the question examined at the World Economic Forum in 2012, which led to three...

Sixteen global sustainability leaders seeking transformational change
(Wednesday - January 29, 2014) Associated Profiles : World Business Council for Sustainable Development (WBCSD)
Source: theguardian.com - For shaking up the World Business Council for Sustainable Development, telling members to shape up or ship out, and being instrumental in creating broad collaborations, rather than trying to "own"...

How materiality drives improved sustainability reporting
(Wednesday - January 29, 2014)
Source: GreenBiz - Numerous external forces are converging to create increased awareness of environmental, social and governance (ESG) factors. These forces are challenging CFOs to reconsider a traditional reporting model that may not effectively...

This is just a sample of some of the articles from this weeks SustainabilityHQ Highlights.  You can view the full Highlights by using the following links. Sustainability | ESG, Highlights for the Week of February 5, 2014