Sustainability Added as Fifth Element of Caterpillar's 'Our Values in Action'
2013 Sustainability Report headlined by chairman's message
Sustainability is not something we discovered recently; it can be traced back to the Caterpillar Worldwide Code of Conduct first published in 1974. For 40 years, our Code has provided a common ground for our business life values. Since 2005, these have been Our Values in Action:
- Integrity: The Power of Honesty
- Excellence: The Power of Quality
- Teamwork: The Power of Working Together
- Commitment: The Power of Responsibility
We are proud that in early 2014 we honored our longstanding commitment and recognized sustainability as another value:
- Sustainability: The Power of Endurance.
Sustainability has been included for years as a part of our value of Commitment, clearly stating our responsibility to produce sustainable solutions. Raising sustainability to a stand-alone value acknowledges both what we have done in the past and will do in the future.
Click here read more from the chairman's message and full 2013 Sustainability Report.