Quest Diagnostics Supports Development of National Colorectal Cancer Roundtable's 2022 Messaging Guidebook
Only 65% of Black adults aged 50 and older are up-to-date with potentially life-saving colorectal cancer screening. We proudly supported the development of the National Colorectal Cancer Roundtable’s newly released messaging guidebook that provides market-research findings and research-tested messages to encourage unscreened Black and African American adults to seek colorectal cancer screening.
Click to download the newly released 2022 messaging guidebook to uncover motivators and potential messaging mechanisms to encourage regular colorectal cancer screenings.
About Quest Diagnostics
Quest Diagnostics empowers people to take action to improve health outcomes. Derived from the world's largest database of clinical lab results, our diagnostic insights reveal new avenues to identify and treat disease, inspire healthy behaviors and improve health care management. Quest annually serves one in three adult Americans and half the physicians and hospitals in the United States, and our nearly 50,000 employees understand that, in the right hands and with the right context, our diagnostic insights can inspire actions that transform lives.