Nestlé Commitment: Promote Healthy Hydration as Part of a Healthy Lifestyle
By 2016 – Continue to raise awareness of the importance of healthy hydration through our participation in the Partnership for America’s Drink Up initiative.
By 2016 – Continue to share the Healthy Hydration Toolkit, a compilation of scientific research, trends and tools developed by registered dieticians (R.D.s) for R.D.s. Reach more than 25,000 R.D.s with the Toolkit as a resource for helping to educate their clients and communities about healthy beverage choices.
Our progressWe continued our partnership with the Partnership for Healthier America (PHA) Drink Up initiative, designed to encourage people to drink more water more often and help prevent childhood obesity.
Project WET USA reached over 15,000 teachers and approximately 500,000 K–12 students and community members with water education materials containing the On Track with Hydration activity.
Our perspectiveWe continue to raise awareness of the importance of healthy hydration in healthy lifestyles through communications in the United States and other countries. We know, for example, that replacing one 12-ounce, 140-calorie soft drink with water each day for a year would cut some 50,000 calories and about 65 cups of sugar out of an individual’s diet in that year. The 2010 Dietary Guidelines for Americans recommends that people drink water instead of sugary drinks.
Nestlé Waters North America is committed to providing access to great tasting, high-quality water through a wide variety of outlets. Small, 8-ounce bottles of NESTLÉ® PURE LIFE® Purified Water sporting colorful, fun graphics are designed to make it easier for parents to encourage their children to choose water. In 2014, Nestlé Waters expanded the reach of Project WET, a global water education program, to include modules on healthy hydration, which in 2014 reached over 15,000 teachers and approximately 500,000 K–12 students and community members in the United States.
Related contentLearn more about the Nestlé in the U.S. 2014 Creating Shared Value report.