National Coca-Cola Bin Grant Program Awards Recycling Bins to 51 Communities and 43 Colleges
Keep America Beautiful Helps Increase Recycling Bin Convenience Nationwide
STAMFORD, Conn., April 24, 2014 /3BL Media/ -- Colleges, K-12 schools, nonprofits and local governments will now be better able to advance their recycling efforts thanks to a significant grant made possible by The Coca-Cola Foundation. The winning communities, schools, universities and organizations will receive nearly 4,500 recycling bins. Over 65 percent of the bins are designed specifically for permanent, ongoing use in heavily-trafficked public spaces and events, with the remaining 35 percent to be used by students in collegiate residence halls.
“By providing recycling bins to communities, organizations and universities, we can make a difference in increasing recycling in the U.S. and help overcome a main barrier of recycling – convenience,” said Brenda Pulley, senior vice president, recycling, Keep America Beautiful. “We are truly grateful for Coca-Cola’s continued support and commitment to recycling, and the Recycling Bin Grant Program.”
In its 9th year, the Coca-Cola/Keep America Beautiful Recycling Bin Grant Program continues to recognize the significant need for public space recycling bins with over 1,027 applications received. Overall, recycling bins will be used for special event recycling and placed at athletic fields, streetscapes, parks, K-12 schools and local government facilities. Additionally, Coca-Cola has expanded its investment in the bin grant program to include a specific focus on two-year community colleges, with 15 recycling bin grants going to two-year colleges and 28 going to traditional four-year colleges and universities.
As public space recycling becomes a more pressing need, communities are seeking to increase the availability of recycling bins at local libraries, hometown art or music festivals, or simply at any on-the-go location. All of these locations are eligible to receive bins through the Coca-Cola/KAB Recycling Bin Grant Program.
“Through this program and our more than 50-year partnership with Keep America Beautiful, we are helping to ensure that communities understand the importance of recycling,” said Lori George Billingsley, vice president, community relations, Coca-Cola North America. “Community recycling not only impacts the environment today, but it helps build sustainable communities for the future.”
Recipients were chosen by Keep America Beautiful based on criteria including the extent of their need, recycling experience and their ability to sustain the program in the future. Special outreach was made to colleges and universities through a partnership with the College and University Recycling Coalition (CURC), a membership organization serving campus recycling managers.
The Coca-Cola/KAB Recycling Bin Grant Program awards recycling bins directly to recipients and leverages volume buying discounts. Since 2007, the program has placed more than 35,000 recycling bins in over 500 communities across the U.S. A full list of the spring 2014 Recycling Bin Grant recipients and further information about the grant program is available at http://bingrant.org.
About Keep America Beautiful
Keep America Beautiful is the nation’s leading nonprofit that brings people together to build and sustain vibrant communities. With a national network of community-based affiliates, we work with millions of volunteers who take action in their communities to transform public spaces into beautiful places. Through our programs and public-private partnerships, we engage individuals to take greater responsibility for improving their community’s environment. For more information, visit kab.org, follow us on Twitter, like us on Facebook, or view us on YouTube.
About The Coca-Cola Foundation
Since its inception, The Coca-Cola Foundation has awarded more than $660 million to support global sustainable community initiatives, including water stewardship women’s empowerment and well-being. For more information about The Coca-Cola Foundation, please go to www.thecoca-colacompany.com/citizenship/foundation_coke.html.
