L’Oréal Named One of the “World’s Most Ethical Companies” For 2010

(3BLMedia/theCSRfeed) Clichy, France - March 25, 2010 – L’Oréal, the world leader in cosmetics, has been recognised by the Ethisphere Institute as one of the “World’s Most Ethical Companies” for 2010[1], among a record number of nominations from thousands of companies in more than 100 countries and 36 industries.  

L’Oréal’s commitment to ethics and achievements have once again been recognised by the Ethisphere Institute, a think-tank dedicated to the creation, advancement and sharing of best practices in business ethics, human rights, corporate social responsibility, anti-corruption and sustainability.   Based on in-depth research and a multi-step analysis, the companies selected for this ranking have demonstrated exemplary behaviour in ethical commitment and positive engagement with local communities. The rankings of the “World’s Most Ethical Companies” 2010 will be published in Ethisphere
Magazine’s Q1 issue and is already available on Ethisphere’s website :   http://ethisphere.com/wme2010/   “L’Oréal is honoured to be once again recognised as one of the ‘World’s Most Ethical Companies’. We are convinced that sustainable business success is built on high ethical standards which guide growth and on a genuine sense of responsibility to the community at large. This is what gives meaning and value to our business and is a wonderful recognition of our employees’ commitment worldwide. This builds trust with our consumers.” said Emmanuel Lulin, Group Director of Ethics at L’Oréal.    L’Oréal, A Pioneer in Ethics   L’Oréal believes that integrity and responsible corporate citizenship are critical to the Group’s development, and as such, part of the day-to-day activity at all levels of the company.   L’Oréal’s ethics programme is proactive and supports the Group’s growth. In 2000, L’Oréal was one of the first companies in France to establish a Code of Business Ethics. While ethics is considered the responsibility of all employees, the Group appointed a Director of Ethics in 2007 to reinforce the promotion and integration of ethical practices among the businesses. In 2008, L’Oréal CEO Jean-Paul Agon received the prestigious Stanley C. Pace Leadership in Ethics Award.    About the Ethisphere Institute The research-based Ethisphere Institute is a leading international think tank dedicated to the creation, advancement and sharing of best practices in business ethics, corporate social responsibility, anti-corruption and sustainability. The Institute’s associated membership group, the Ethisphere Council, is a forum for business ethics that includes over 200 leading corporations, universities and institutions. The Ethisphere Council is dedicated to the development and advancement of individuals on its membership council through increased efficiency, innovation, tools, mentoring, advice, and unique career opportunities. Ethisphere magazine, which publishes the globally recognised World’s Most Ethical Companies Ranking™, is the quarterly publication of the Institute. More information on the Ethisphere Institute, including ranking projects and membership, can be found at www.ethisphere.com.    Press Contact :  Pam Alabaster L’Oréal USA (212) 984-4905 palabaster@us.loreal.com
[1] Published each year since 2007, the methodology for the WME ranking includes reviewing codes of ethics, litigation and regulatory infraction histories; evaluating the investment in innovation and sustainable business practices; looking at activities designed to improve corporate citizenship; and studying nominations from senior executives, industry peers, suppliers and customers.   LOREAL5691