K-C New Zealand Celebrates 25 Year Anniversary
25 years of brand leadership and investment in long-term community partnerships and innovation in the New Zealand market.
September 7, 2016 /3BL Media/ - Kimberly-Clark New Zealand (KCNZ) recently celebrated 25 years of brand leadership and investment in long-term community partnerships and innovation in the New Zealand market.
Since opening its doors in 1991, KCNZ has quickly cemented a reputation for its market leading and personal care brands. The organization has helped make a difference in the lives of many New Zealanders, from introducing new and innovative products which have quickly become favorites amongst Kiwis, through to significant partnerships and programs.
The team recently celebrated with a special event to highlight how KCNZ continues to pave the way to providing Kiwis with the essentials for a better life with several key initiatives including:
- HUGGIES New Zealand community partnerships:
o Plunket: 20+ year partnership and over $8 million dollars in donation, Huggies NZ have been committed to helping support mums, dads and their babies at a crucial stage of their lives.
o Envirocomp: Since 2008, Huggies New Zealand has been associated with Envirocomp, reaching out to New Zealand families across the Canterbury and Wellington regions, composting over 8 million nappies a year.
- KLEENEXSneezeSafe* schools program: Commencing in 2005, the SneezeSafe* initiative was pioneered in New Zealand and has since been launched in Australia and also the UK. The free teaching resources have been offered to every New Zealand school and pre-school since its launch in 2005.
- DEPEND and POISE products: Kimberly-Clark's Adult and Feminine care brands have helped to restore confidence and dignity to enable 1 in 3 women who have light bladder leakage (LBL) to live full and active lives.
- Soft Plastic Recycling Program: launched by The Packaging Forum in July 2015, the program is a $1.3 million industry, community and government wide initiative, funded by industry with matched funding from the Government’s Waste Minimization Fund and is an opportunity for Kiwis to join a recycling program that positively contributes back to the community.
To communicate the incredible milestone to the wider community and drive brand awareness and sales around our KCNZ 25 year theme, the New Zealand sales team did an exceptional job in securing promotional presence in customer catalogues.
The recent event was an opportunity to illustrate how much we value our consumers and how many of the initiatives that stem from the New Zealand market are reflective of the deep passion, great effort and continuous innovation driven by KCNZ employees, and demonstrated how our commitment lies in how we’re making lives better by doing what’s right for our consumers, customers and employees, and most importantly for our planet, to ensure there is a positive future for generations to come.
