JBL & Stella McCartney: A Fusion of Style, Sustainability, and Sound in Paris
With JBL PRX One loudspeakers, fashion and sustainability never sounded so good
PARIS, October 12th, 2023 /3BL/ — In a blend of legacies and visions, JBL was proud to deliver professional audio to Stella McCartney’s Summer 2024 runway show on October 2nd amidst the French capital's iconic fashion streets. This was no ordinary runway event; it was a captivating tale where fashion met sound in a shared mission for the future.
Celebrating a synthesis of family, freedom, fluidity, and fashion, Stella McCartney’s Summer 2024 collection blended memories of her personal musical roots with a profound commitment to sustainability. The show featured an eclectic and timeless collection, delicately blurring lines between genders and generations, while advocating for Mother Earth.
Inspired by her parents, her deep connection to music echoes JBL’s rich audio heritage. A global professional and consumer audio leader, JBL has provided audio support to Sir Paul McCartney throughout his career. JBL was proud to be the audio sponsor of Stella’s show at the Marché Saxe-Breteuil as it broadcasted the runway show’s bespoke soundtrack via 20 JBL PRX One loudspeakers, ensuring attendees savored a superior sonic experience.
At Stella’s Sustainable Market, visitors experienced firsthand the innovative materials that make up the 95% conscious collection. Stella and JBL share conscious and circular values, with the latter having recently introduced JBL Second Chance in France – a first-of-its-kind consumer reselling platform for portable speakers that helps reduce electronic waste.
A celebration of style, environmental consciousness, and high-quality sound, the collaboration between Stella McCartney and JBL sets a precedent, proving luxury, quality, and sustainability aren't mutually exclusive but can harmoniously coexist.
Special thanks to FREEVOX for arranging the sound system.
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For over 75 years, JBL has shaped life’s most memorable moments at the intersection of music, lifestyle, gaming and sports. JBL elevates listening experiences with superior audio quality and product designs that encourage individuality and self-expression. With unmatched professional credentials and industry-leading innovation, JBL is a trailblazer in the audio industry because of passionate and talented engineers and designers around the globe. JBL Pro Sound is the foremost technology pushing culture forward through major pop culture events and partnerships with the world’s top talent across music, sports and esports.
HARMAN (harman.com) designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions; and services supporting the Internet of Things. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, HARMAN is admired by audiophiles, musicians and the entertainment venues where they perform around the world. More than 50 million automobiles on the road today are equipped with HARMAN audio and connected car systems. Our software services power billions of mobile devices and systems that are connected, integrated and secure across all platforms, from work and home to car and mobile. HARMAN has a workforce of approximately 30,000 people across the Americas, Europe, and Asia. In March 2017, HARMAN became a wholly-owned subsidiary of Samsung Electronics.
Director, Lifestyle Communications