Getting to How: Your Year for Shared Value
A look at progress in 2014
Jan 22, 2015 7:00 AM ET
In 2014, the world saw companies step up their roles in society. The skepticism about whether it’s a good idea for companies to solve social problems is diminishing, and that acceptance has allowed business to explore how to do this work well. To get up to speed, view the highlights of shared value's global impact last year.
In 2015, more and more companies will move beyond "what" shared value is and "why" they should consider it. Now business is moving on to the critical question of "how" to implement the approach. With this comes the nitty-gritty: How can we measure success? How can business address big issues like climate change and global health? How do companies create a shared value brand?
View the Prezi presentation: Getting to How
