Finding Your Alternative to Big Banking

Nov 10, 2011 12:10 PM ET

From the Reimagine Money Blog

by Don Shaffer

For years, we at RSF Social Finance have been saying that today’s financial system is complex, opaque, and anonymous, based on short-term outcomes.  Today, more than ever, we see that many people are in agreement with this analysis. There is incredible momentum building at a grassroots level, as more and more people publicly question this dominant financial system – from the encampments of Occupy Wall Street to last week’s Bank Transfer Day – people everywhere are looking for ways to voice their discontent, hold those responsible accountable, and, most importantly, find a new way.

At RSF, we create transactions that are direct, transparent, and personal, built on long-term relationships. Out of reverence for the planet, our communities, and our future we have built a strong community of investors, donors, and social entrepreneurs each working to create a new economy, one that values more than financial profits.

We all play a role in the system as we know it. By changing where/how we invest, we can align our money with our values and catalyze critical resources for positive impact.

I encourage you to take a moment to evaluate where your money is at work. If you are unhappy with what you find, make a change.

Find Your Alternative to Big Banking:
Invest in the RSF Social Investment Fund as an alternative to bank CDs or money market accounts – a great place for your savings – minimum investment: $1,000.

Find a Community Bank or Credit Union in your area as an alternative for your checking account.

Don Shaffer is President & CEO at RSF Social Finance.

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