Energy Transparency Key to Greening Buildings

By Carol Pierson Holding

Why isn’t technology solving our energy problems? As venture capitalist Elton Sherwin discovered, you have to get people to buy the technology first.           

Sherwin invested in energy efficiency devices that had huge potential, only to see them flounder in the market. That’s why he got involved with Washington, DC-based Institute for Market Transformation(IMT), whose mission of “addressing market failures that inhibit investment in energy efficiency and sustainability in the building sector” is close to his heart.

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