Coca-Cola Bottling Company reinforces commitment to environment with expansion of hybrid-electric fleet

(3BLMedia/theCSRfeed) - MONTRÉAL,  - December 8, 2009 - Coca-Cola Bottling Company is expanding its fleet of hybrid-electric delivery trucks across Canada as part of its ongoing commitment to Corporate Responsibility & Sustainability (CRS). The company is adding 15 hybrid single-axle tractors to its existing hybrid fleet of 20 side-bay trucks and 2 straight trucks in Canada. Of these 15, five have been deployed in Montreal.

The largest hybrid vehicles in North America, these trucks use about 30 percent less fuel and produce about 30 percent fewer emissions than standard tractors. These first-of-their-kind vehicles are servicing markets in Vancouver, London, Toronto, Ottawa and Montreal.

Coca-Cola Enterprises (CCE) has deployed a total of 327 hybrid delivery vehicles across North America. These vehicles were manufactured in Sainte-Therese, QC. The investment in hybrid technology is a critical component of CCE's commitment to reduce its overall carbon footprint by 15 percent by the year 2020.

"We are proud to expand Canada's largest fleet of heavy-duty hybrid diesel-electric delivery vehicles," said Alain Robichaud, Vice President, Supply Chain Customer Service. "This is one of several ways we are investing to reduce energy consumption across our business."

The technology in these hybrid vehicles will also support Coca-Cola's sustainability efforts around the Olympic Torch Relay.

Coca-Cola Bottling Company is a wholly-owned operating division of Coca-Cola Enterprises Inc., operates in all 10 provinces and employs 5,500 people across Canada and 900 in Quebec. The company produces, sells and/or distributes a full range of sparkling and still beverages, including, Coca-Cola, Coca-Cola Zero, diet Coke, caffeine free diet Coca-Cola, Sprite, diet Sprite Zero, Five Alive, Fruitopia, Fresca, Barq's root beer, Cplus beverages, Fanta, Nestea ice teas, AriZona iced teas, Orangina, POWERaDE sports drinks, Monster, Full Throttle, glacéau vitaminwater, Evian, DASANI remineralized water, FUZE, V8 vegetable and fruit juices, and Minute Maid 100% juices.
 

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