Simple Ingredients, Easy-to-Access Information

In 2015, we announced our commitment to use simpler, more familiar ingredients and began delivering on that promise with the launch of our new Brookside Dark Chocolate Fruit & Nut Bars and the reformulation of our iconic Hershey’s Kisses Milk Chocolates and Hershey’s Milk Chocolate Bars, which now contain no artificial flavors but have the same delicious taste—and a simpler label. Making these fundamental changes is a complex endeavor and will occur over a number of years as we continue to evaluate alternate ingredients and adapt those recipes where it is possible.

Hershey was one of the first U.S. confectionery and snacking companies to voluntarily provide nutrition information on food packages, and we continue to embrace transparency as a core value. We are proud to have spearheaded the development of, and been the first company to adopt, the Grocery Manufacturers Association’s SmartLabel™ program in 2015.