Pineapple Is Their Business

With support from the creative labs of the InnovationRCA Business Incubator Programme of the Royal College of Art in London, Ananas Anam is creating new alternative materials to textiles and leather, whose production harms animals and the environment.

Ananas is pineapple in several Latin languages, a fruit we associate with all things tropical and summer drinks.

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Image credit: NAE Vegan

Corporate Social Responsibility writer for Justmeans, Antonio Pasolini is a journalist based in Brazil who writes about alternative energy, green living and sustainability. Besides Just Means, he contributes articles on emerging technology to Gizmag. He is also a happy herbivore.