Coca-Cola Promoting Recyclable, Reusable Display Racks - By Leon Kaye
Leon Kaye writes extensively for the GoGreenPost - where sustainability meets sensible.
Apr 19, 2011 8:31 AM ET
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Coca-Cola Promoting Recyclable, Reusable Display Racks
With winning shelf space at supermarkets and convenient stores a hyper-competitive challenge for consumer packaged goods companies, one way to get a product into a store is to provide a temporary store display. We have all seen them--they tout a new product line, promote a contest, or showcase an athlete who is endorsing the product.
