Beyond Corporate Citizenship – The Expanding World of Employee Engagement

The concept of Corporate Citizenship – the positive roll of a company in the community and society in general has been evolving over the years.  In the past, being a good corporate citizen was about environmental issues and green initiatives.  Not anymore.  Today good corporate citizenship is much more holistic and integrated into the company culture and includes not only environmental issues, but employee relations, how well you treat your employees and giving back to the community.  If your company has a corporate responsibility initiative it’s always good to step back and make sure it has a philanthropic giving component in order to achieve the goals you want from the program.  If you don’t have a focused giving program in place yet, now is the time to put one in place.  Being a good corporate citizen and having a strong corporate giving program will help you attract and retain the best employee talent and make a positive impact on your bottom line. Read more...