Amazon Picks Up Its Game with New Sustainability Dream Team
by RP Siegel
If you type the words “Amazon sustainability” into Google, the first thing that comes up in the search is a link to books about sustainability that the online retail giant sells. The company sells books and lots of other things, online. It sells enough to fill 3.3 million boxes of various sizes and shapes each and every day. Amazon uses recycled cardboard to make those boxes, and makes reasonable efforts to make sure those boxes are shipped sustainably, but beyond that, the company, which has been an innovator in so many ways, is really behind the curve when it comes to sustainability.
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RP Siegel, author and inventor, shines a powerful light on numerous environmental and technological topics. He has been published in business and technical journals and has written three books. His third, co-authored with Roger Saillant, is Vapor Trails, an eco-thriller that is being adapted for the big screen. RP is a professional engineer – and a prolific inventor, with 50 patents, numerous awards, and several commercial products. He is president of Rain Mountain LLC and is an active environmental advocate in his hometown of Rochester, N.Y. In addition to Justmeans, he writes for Triple Pundit, ThomasNet News, and Energy Viewpoints, occasionally contributing to Mechanical Engineering, Strategy + Business, and Huffington Post.